Individual name tags for trade fairs

Congress, trade fair or other large event. Many companies at their stands. Even more people. What helps to orient oneself in this crowd and to establish communication? A little thing not to be overlooked name tags . Immediately it becomes clear who is part of the company staff and who is a guest or visitor, and you already feel safer and more comfortable.

Tasks of the trade fair name tag

The simplest and most obvious thing that a name tag conveys is the name . This is the first step to start communicating . In addition to the name, the trade fair name tag also contains information about the company to which the employee belongs and the position within it. You already know who to contact if you are interested.

The name badges are very important for the overall appearance of the company. Why? They influence an impression that a customer gets from the company presentation . There will be no second chances to make the first impression so trade show name tag needs to be well thought out and designed. An easily legible font and font size, only the most important information and enough space for it - these moments must be taken into account.

Design of the trade fair name tag

Another point goes a long way to presenting the company in a presentable way. This is a non-deviant design of all "corporate appearances". This means: the logo should always be the same in terms of design and color palette of the company , whether on name tags, business cards, table displays, advertising material or on banners and pop-ups. A genuine and pleasant reproduction of the logo and name can only be guaranteed by careful, high-quality printing.

Special form of trade fair name badges

The name badges in the rectangular shape have long been classics and were still the most common among the badges. The name badges in an individual form will be a real eye-catcher at the trade fair. For example with a circle at the top, right, left or middle. The company logo is placed on the circle and thus canceled out.

Particularly striking and memorable are the name tags in the form of a product or service that the company or company presents. Here are some examples of how to present them creatively and put them in focus right away: the name tag in the form of a truck for a transport company, in the form of a balloon for organizers of children's parties, in the form of a panda for an animal welfare association, etc

Conclusion

Despite the name tag being small, it will remain in the customer's memory long after a trade show or other event. That's why you have to choose trade fair name badges carefully. The name badges make their contribution to the success of the trade fair or congress, even if it is not obvious.