Designing the perfect club office – tips for organization, signage and external presentation
Practical ideas for a modern club office: organization, signage & presentation – directly implementable even with a small budget.
Corporate events: real added value for team building
A strong team is the key to long-term business success. But true collaboration doesn't happen on its own—it must be actively fostered. Team-building events are much more than just a group outing: They strengthen the sense of togetherness, improve communication, and increase employee motivation. Studies show that shared experiences outside of everyday work sustainably improve trust and efficiency within the team.
Which materials for printing and labeling are sustainable?
Sustainability is playing an increasingly important role in the printing and labeling industry. Companies and consumers are looking for environmentally friendly alternatives to conventional materials in order to conserve resources and reduce environmental impact. But which materials are particularly suitable for sustainable printing and labeling? In this article we will introduce you to various environmentally friendly alternatives.
Labeling ideas for trade fairs and events: How to leave a lasting impression
When taking part in trade fairs and events, the first impression is crucial. The correct labeling of roll-ups, banners and mobile displays can make the difference between an average and an unforgettable appearance. In this article we will introduce you to creative and effective labeling ideas that are guaranteed to attract attention.
Laminating, concealing or UV protection? This is how you protect your prints optimally
Prints are more than just information on paper – they represent your ideas, brands or messages. But without the right protection, even the highest quality prints can quickly lose quality and impact. In this article we will show you what protection methods there are and how you can find the optimal solution for your individual requirements.
Strategies to Improve Internal Communication
The introduction of digital tools is an important step towards optimizing internal communication. But without a well-thought-out strategy, even the most advanced technologies cannot reach their full potential. An effective communication strategy takes into account the needs and preferences of employees, promotes a culture of openness and supports company goals.
Mastering internal communication: digital paths to corporate success
Internal communication plays a central role in the success of a company. In this article, the author could show how companies can optimize their internal communication using digital tools and strategies.
Branded podcasts
Podcasts are a popular medium for getting in touch with customers and interested parties. This article would show how companies can use branded podcasts to increase their reach and communicate their brand message.
Digital or classic signage: Choosing the right one for your practice
Choosing the right signage for your practice is crucial for clear communication and efficient navigation. You have the choice between digital and classic signs. Both have their advantages and disadvantages. In this article, we compare the two types of signage to help you choose the best solution for your practice.
The role of signs in patient communication
Effective communication and efficient navigation are crucial for the smooth running of any medical practice. Signs play an essential role in guiding, informing and reassuring patients. In this article we look at how signs improve patient communication and how a well-thought-out patient guidance system can optimize your practice.
Social commerce for businesses
In a world in which social media has become not only communication means but also central arenas of consumption, a revolutionary trend is emerging: social Commerce. This innovative sales strategy allows companies to market and sell their products directly through social platforms, blurring the lines between social interaction and e-commerce. The rise of social commerce is transforming the shopping experience by integrating it into everyday social media usage - an evolution that has far-reaching benefits for both consumers and brands.
Community building for companies on social media
In the era of digital communication, the landscape of customer interaction has fundamentally changed. Social media play a central role in this, acting not only as platforms for marketing and advertising, but also as crucial interfaces for customer service and community building . This article highlights innovative approaches and best practices that can help companies optimize their social media presence to provide excellent customer service while building a strong and engaged community.
Plan a seminar or conference
A seminar or conference only comes to life through the content. Communicating these, creating the desired atmosphere in the room and also for participants on the screen and guaranteeing perfectly timed processes is the task of technology - our task.
Secret of success: value-oriented marketing
In the dynamic business world, value-oriented marketing is becoming the core strategy for companies that want to be successful in the long term. This approach focuses on delivering deeper value that goes beyond the physical product or service. In this article, we will reveal the essence of value-based marketing and provide practical insights into how you can embed this philosophy in your business. By integrating value orientation into your marketing strategy, you can not only increase customer satisfaction, but also build a sustainable relationship with your target group.
Accessible signs: innovative solutions for an inclusive environment
Accessible signs play a critical role in our society by ensuring information is accessible to everyone, regardless of individual abilities. They are more than just a legal requirement. Accessible signs are a key aspect of an inclusive environment that takes into account the needs of all people. In this article, we take a look at innovative accessibility signage solutions that are not only compliant with regulations, but also stylish and attractively designed.
Color psychology in sign design: Effect of colors on our emotions
The use of colors in sign designs significantly influences our perception and emotional reaction to information. In this article, we will explore color psychology in the context of sign design, with a focus on the general psychological impact of colors.
Sign placement tips: Optimize your visibility
Sign placement plays a crucial role in effective communication with customers and visitors. A well-placed sign can not only improve your company's visibility but also encourage interaction. In this article, we'll explore some best practices and pointers for sign placement.
5 examples of successful customer journeys
Customer routes are an optimal basis for guiding customers in the store to where they can find exactly what they want or what they didn't know they needed. There are different customer journeys that you can implement in your store. We have put together five successful customer journeys, which you can use to describe which form suits your retail business.
Create a customer path in the store – this is how you guide customers to purchase!
Customers' interest in purchasing one or more of your products begins before they even enter the store. The customer journey therefore starts directly at the shop window or even at the customer stopper. When designing your store, it is therefore important to create a well-thought-out customer journey that ultimately leads to your customers seeing, trying on and purchasing the products. Here you will find all the important tips about customer journeys and their development.
Christmas presents for employees with meaning
Thatch your roof before the rain begins, as the saying goes. There are some moments you have to prepare for in advance. And now it's a good time to start thinking about Christmas, because the associated question "What to give?" always comes to mind. And don't just give gifts to family members and friends, but also to employees and business partners. Finally, we would like to thank and thank them for their good cooperation throughout the year.
Name badges with logo: stylish presentation of the corporate identity
Name badges are indispensable in many areas of business life. They make it easier to get to know employees, promote communication and leave a professional impression. But did you know that name tags can be more than just a practical tool? With name badges that bear your logo you can present your identity in style and leave a lasting impression on customers, business partners and employees.
Trade fair tents – perfect solution for all kinds of events
When it comes to planning outdoor events, exhibition tents are one of the best options. These practical and versatile tents not only offer protection from the elements, but also serve as an attractive stage for your products and services. In this article, you'll discover the many benefits of trade show tents and how they can take your events to the next level.
Create a practice website: How to convert interested parties into patients
In an increasingly digital world, an attractive and informative practice website is of crucial importance for doctors. Creating an informative practice homepage not only serves as a virtual business card, but also as a powerful tool to attract potential patients and convert them into loyal visitors to your practice.
Installation instructions for company signs
A new company sign has been ordered and delivered, the next step after unpacking is to install the sign. When ordering the sign, it is not always clear how the sign should be mounted later, whether with clamps, wall spacers or with adhesive material. It is important It is important to think about this beforehand, as the production of the shield depends on it.
Acrylic glass signs in comparison
. Acrylic signs are a popular choice for indoor and outdoor applications such as company, door and advertising signs as they offer a smooth, glossy surface and a classy look. In this article, we compare acrylic signs to signs made from other materials to help you make the best choice for your signage.
7 local SEO tips for a better presence on site
A whopping 78% of local mobile searches result in an in-store purchase . A better intention to buy is hard to imagine. This is just one of the reasons small businesses make the smart move and choose local SEO.
Individual name tags for trade fairs
Congress, trade fair or other large event. Many companies at their stands. Even more people. What helps to orient oneself in this crowd and to find a suitable conversation partner? One little thing that can't be overlooked - name tags . It will soon become clear who is exhibiting at the trade fair and who is just a visitor, and you already feel safer and more comfortable.
5 reasons why small businesses need their own website
Small businesses , also known as SMEs , are companies with fewer than 50 employees and a turnover of up to 10 million euros per year. They form an important pillar for the economy and contribute significantly to the creation of jobs and the promotion of prosperity.
How do you choose the optimal file format for a printing project?
When creating printed documents, choosing the right file format is one of the most important steps to ensure the success of your project. There are many different types of file formats for printing , from PDF to JPEG and more. Each format has its own advantages and disadvantages, so it is important to consider which file format is best before starting a printing project.
Name tags for practice
Long gone are the days when doctors and other practice staff appeared impersonally in front of patients in their white coats. Nowadays the practices have modern work clothes with name tags . From the name tag, the patient gets an idea of who belongs to the practice staff, their names and occupation. A small detail such as a name tag on the staff gives the patient a sense of well-being.
Gifts with meaning not only for Christmas
The time of wonder and reflection, joy and gifts is approaching - the Christmas season. And with that comes the question of what to give to loved ones and friends . Another Christmas decoration? A chocolate surprise? Or just money?
Company event for a good cause
According to the statistics , more than every third German is involved as a benefactor . This is important because we all have a social responsibility. The corporations and firms are no exception. They invest in specific goals and incorporate charity into the work process. One of the easiest ways to help is through corporate events. Christmas parties, new openings, birthdays, company anniversaries or even a sporting event all fit here.
How and where can I find free coupons & discounts?
Everyone likes it when they can save something when shopping. But this is particularly worthwhile for people who shop a lot. People used to be used to waiting for the prices of desired products to be reduced. However, there was a risk that the desired item would end up being sold out because others were quicker.
Alu-Dibond pictures for the wall
The composite material Alu-Dibond has many properties that make it one of the most popular and popular materials for murals. Flexural strength, weather resistance, light weight and slim design are the hallmarks of this material and the murals made from it. The components of Alu-Dibond are two thin aluminum plates and a plastic layer connecting them.
Canvas prints: works of art for your ambience
The type of picture that is closest to the real work of art is called canvas or canvas. It is quite clear: the fabric made of linen or cotton is taken as the reason for the pictures. In the past, canvas was painted with paints, now the picture is printed, but modern canvas painting affects people like a real painting. Partly because the UV and non-ageing colors are used for printing: they keep their freshness and saturation over time.
Gallery Print - high-quality acrylic glass images
One of the most popular types of murals is Gallery Print. Gallery Print , or Gallery Bond, is a combination of two materials, acrylic glass and Alu-Dibond, in which the two retain their properties.
Print posters as murals
Murals often bring cosiness, individuality, a fresh touch to organized human life, they transform the interior. However, there is not always a possibility or permission to drill into the wall for the picture montage. Posters come to the rescue.
Print file requirements for namebadges
Like outdoor signs, name badges are part of a company's corporate identity and present it to the outside world. It is not only important what is printed or engraved on the name tag, but also how the name tag looks. The quality of the print file should be taken into account for this.
Raster graphics and vector graphics in comparison
When ordering printed matter, you can hear that a vector graphic template is required for printing. Or a raster graphic file of the highest quality. And often it is not clear what types of graphics these are, how they differ and why such a requirement arises. We answer these questions in our article.
Print your own door sign
The door signs that are used in the interior present information that has to be exchanged very often. They are door signs that you can print yourself . You print inserts yourself and as often as necessary. The designs of the insert labels are different, you can always find one that suits you. You can find out what differences and special features they have from our overview.
Color models CMYK and RGB when printing
When preparing a artwork for artwork , there are many moments that require attention. There is one point that is very important and cannot be missed - color models. The basic color models are RGB and CMYK , which render colors differently. In this article we explain what these abbreviations mean and how they differ.
Process acrylic glass yourself
Acrylic glass or synthetic glass is used in a variety of industries - whether in sign production, window construction or automotive technology. But acrylic glass cuts are also very popular in the living area thanks to properties such as light transmission, impact resistance and breakage resistance. Whether for partition walls, wind protection for the garden or small components in hobby and model making - acrylic glass is a good choice for many uses. Art glass can be processed in various ways with the right tools – cutting, drilling, bending, etc
Alu-Dibond signs in comparison
Many companies, practices and law firms identify themselves with their signs. In addition to the "usual" door signs made of acrylic glass, signs made of other materials are also made and used: acrylic, wood, rigid foam... Against this background, the signs made of Alu-Dibond® differ.
How does keyword research work?
Keywords are essential for SEO and SEA. However, those who do not use the right keywords all too often miss the mark. This can be prevented with a keyword research . This is very time-consuming at the beginning. However, this investment of time is extremely worthwhile. This is reflected in your own future SEO and SEA activities. The work pays off, because a suitable keyword list ultimately saves you a lot of money. You will see this effectively and immediately in your SEA campaigns and feel it within your SEO strategy over time.
Animated videos that answer questions and present facts
Explainer videos are a trend that hits the fast-moving world exactly at the neuralgic point. It's no longer about reading through a book to learn a new skill. A short explanatory video must be able to answer all the important questions so that you can get started straight away. YouTube in particular is a channel that can bring attention and reach with explanatory videos. The zeitgeist resonates here, because knowledge must be available and consumable quickly so that time does not have to be invested unnecessarily.
How do I find a topic for a blog article that will interest my readers?
More and more companies are running a corporate blog these days. The reason for this are the numerous advantages: These include an improved ranking on Google for the entire website as well as additional visitors who are drawn to the company website via the blog articles. But finding a topic for a blog article that will interest readers is a challenging task.
3 mistakes to avoid when creating newsletters
Newsletters polarize: on the one hand, they are often perceived as annoying by the recipients, on the other hand, they are still opened frequently and often eagerly awaited. Avoid these 3 common mistakes and your newsletter will have a chance to become a welcome guest in the inbox.
Corporate events via zoom in times of a pandemic
Working from home is certainly convenient because it saves you having to travel to work. But many employees miss the little chat in the coffee kitchen. A company party could bring the team together again, but even that is not possible in times of a pandemic. Simply organize an event via Zoom , because the platform is not only suitable for conferences.
Name tags in times of masked faces
The hygiene regulations in the current pandemic force people to hide their faces to a large extent . The individual facial features disappear behind the mouth and nose cover. Even long-standing patients often recognize neither the doctor nor the practice staff. So no familiar atmosphere can arise. But with the right name tags , that changes again.
Are video consultations with the doctor allowed?
The National Association of Statutory Health Insurance Physicians (KBV) made a clear statement on the subject on February 4th, 2021. A video consultation is permitted under very specific conditions. A simple video circuit via Skype, WhatsApp or Zoom does not meet these requirements. The video consultation must be as confidential and trouble-free as any other consultation.
Laser engraving of chrome, gold and silver
Thanks to its passivation, chromium is resistant to corrosion. It is therefore often used as a coating metal for chrome plating. Very good results can be achieved with the laser engraving of chrome-plated surfaces . Engraving of silver and gold is mainly used for jewelry: whether wedding rings, watches, necklaces or similar.
Laser engraving of copper and brass
When laser engraving brass, black engraving or white engraving is usually used. Black engraving involves strong laser engraving at very high intensities. An oxidation process takes place, so that the engraving appears dark grey. This type of engraving is popular, for example, in the production of engraved brass doorplates.
Moving checklist for the company move
Our company move checklist gives you tips on how to plan a company move and how your change of location can go smoothly. It is very helpful to draw up a relocation concept so that you have everything at a glance. Basically, there are a few things that you should consider before, during and after the move.
Plan a company move and save on moving costs
A company move is associated with a high logistical challenge and should therefore not be taken lightly. The moving costs of a company move depend on various factors. Our tip for saving: a combination of "hire a moving company" and "move on your own".
Laser engraving of iron and stainless steel
Various types of laser marking can be used for iron and ferrous metals such as steel and stainless steel. A distinction is made between laser engraving, annealing and material layer removal . You can read about the special features of these labeling processes in our blog article.
Multipanel UK - aluminum and steel composite panels from England
Multipanel UK Alupanels are aluminum composite panels with a classic structure: LDPE core with two aluminum skins. They can be used for a wide variety of applications and requirements. What you should pay attention to when choosing composite panels, read our article.
Everyday practice in Corona times
Care for the sick at a distance and good scheduling help to reduce the risk of infection for employees and patients . Telephone consultations and video consultations are ideal for clarifying in advance whether the patient needs to come to the practice. This also opens up the possibility of referring people suspected of having COVID-19 to a specialist practice or receiving the patients separately and with special security measures.
Trade fair management in Corona times
In the long term, trade fairs are indispensable for Germany as a business location. Virtual presentations cannot replace real trade fairs in the long run. But the events will change in the future, because there is currently no end in sight to the corona pandemic. The trend is towards compact real trade fairs with digital supplements.
Laser engraving of aluminium
In principle , laser engraving can also be done on aluminum and aluminum alloys without a coating. With the anodized aluminum, however, a particularly good contrast can be achieved. Aluminum components are labeled by laser engraving, aluminum nameplates are made, etc. The brass-plated aluminum creates a gold-colored engraving.
Laser engraving of metals
Laser engraving is the permanent labeling or marking of objects using a laser beam. The engraving is done without contact by removing material. The engraved motif remains smudge-proof, weatherproof and time-resistant. Which metals can be engraved? Does the surface need to be pre-treated?
User behavior on the Internet in Corona times
The Corona crisis has been occupying the whole world for months now. Home office, home schooling, online banking and of course online shopping. The Corona crisis is changing user behavior on the Internet . According to Statista, 92% of Germans are positively surprised by the possibilities of the internet during the Corona crisis.
Company blog on Instagram, Twitter and Co. - yes or no?
Nowadays, hardly any company can do without using social media , but having your own presence on Instagram, Twitter or Facebook requires constant effort. In addition, regulations must be observed, particularly those relating to data protection.
Refinement of business cards - which processes are there?
In order to stand out from the huge number of business cards at events, trade fairs etc. and to make a good impression on business contacts, you should design your business cards as memorable as possible. There are numerous finishing processes for this - color cutting, embossing foil printing, letterpress, etc
Sustainable promotional items for corporate communication
Haptic advertising media are still indispensable in marketing. Promotional items with ecological aspects are playing an increasingly important role in corporate communication. More and more companies rely on sustainable customer gifts for their advertising campaigns.
Can employers ask for name tags?
Can an employer oblige its employees to wear name tags ? The business owner often has a legitimate interest in his customers knowing who they are talking to. Employees often prefer to avoid it because of the potential impact on their personal lives. But what does the legislature say on the subject?
Why a name tag should be more than a name tag
Well-designed name tags are part of the corporate identity and have a great impact both internally and externally. They are a kind of business card for the company and also show the appreciation you have for your employees.
Removing scratches from acrylic glass
Acrylic glass is very popular thanks to its transparency, beautiful appearance and excellent processing options. It also doesn't break as easily as glass. But its surface can unfortunately scratch . Fortunately, the material can be polished . How to do this, read our article.
Acrylic glass - properties and types
Acrylic glass impresses with its high transparency, beautiful appearance and excellent processing options. No matter under which trade name this plastic is offered, you usually have the choice between the grades GS (cast) and XT (extruded).
Artificial glass - what types are there?
Transparent plastics, which are offered as craft glass or art glass, conquer the market. It is difficult for the layman to distinguish between the different varieties. What are the differences between Plexiglas® and acrylic glass ? What is behind abbreviations such as PMMA, PC, PS and GS?
A special stand for goods ensures more sales
If you want to increase sales in the short term, product displays and special stands are a perfect option. The costs of the measure are low compared to other sales promotion measures such as presentations or special campaigns with bonuses. Nevertheless, the effect on customers is amazing. They are increasingly reaching for the goods that you offer at special stands and in special displays.
Increase sales through sweepstakes and sweepstakes
Sweepstakes , which offer the prospect of an attractive prize, are very attractive to most consumers. You can be sure that customers will be more likely to reach for your product during the campaign than for a comparable product from the competition.
Promote sales with vouchers, discounts and promotions
Coupons, discounts, promotions... These measures are suitable for increasing sales quickly . However, they do not always increase profits. You should also take into account when planning that you can often only bring forward sales that are already taking place, i.e. no increase in the long term.
Against the spread of the corona virus: templates for download
Here you can download the print templates for information signs with rules of conduct against the spread of the corona virus free of charge and print them yourself. All templates can be used and modified for personal use without restriction.
COVID-19: Signs can help slow the spread
Of course, no sign can protect against the virus, but good signage reminds you of the most important rules of conduct to prevent or at least slow down the spread of the coronavirus. That's why we've put up some signs that remind doctors of correct behavior in practices, companies or shops.
More sales thanks to premiums and bonuses
So-called "pickle times" are a good time to start a premium campaign. Encourage employees and trading partners to do better with a well thought-out bonus system . Read our article to find out what to look out for.
Open house: Real insights or just a show
In general, the open day should offer a certain insight into the company. The day should enable interested parties to get an idea of the processes in the company. Think about which products could be manufactured "life" on site by which employees on that day.
Comparison of information boards
The information board is one of the most popular media of visual communication. Whether equipped with notices or labeled with a marker, the magnetic boards , whiteboards and pin boards inform employees, customers and visitors. You can find an overview of the advantages and disadvantages of different models in our blog article.
Showcases and information showcases in comparison
A showcase or info display case is a wall box with a glass pane in which the notices are presented. Depending on the area of application, the showcases have different characteristics. Read our blog article to find out what to look out for when choosing a display case.
Company events must not be embarrassment events
Many companies organize an event because "that's how it's done". This missing concept runs through the entire planning and is reflected in the success of the event . Think about what the event should support or what purpose the event should have.
Events that weld a team together
In general, every team goes through the 4 phases - forming, storming, norming and performing. In the first phase, the members of a team get to know each other. They check what everyone can do and what goals they are pursuing.
Exhibition stand - not red again!
Anyone who visits trade fairs and performance shows sometimes has the impression of moving around at a fire brigade exhibition. Almost every booth is shown in red . Some exhibitors even make the mistake of using different shades of red.
Personalize your trade fair presence
Take the time to think about your trade fair appearance . Remember, you are a host. You receive your customers at the trade fair. Put yourself in the role of the host right from the planning stage.
5 mistakes to avoid with brochure stands
They have a beautiful brochure stand, but this doesn't seem to have any effect on customers. At least you never notice that a prospect leaves the market satisfied with a prospectus. What reasons could there be for this?
Use brochure stands efficiently
A beautiful brochure stand alone is not enough to present the advertising material to customers. You need good brochures and you have to take care of the presentation of your advertising on a regular basis. These 6 tips will help make your advertising a success.
Canvas prints for doctor's office waiting room
Most patients experience discomfort when visiting a doctor, some even fear. The pictures on the walls in the waiting room should therefore have a calming and relaxing effect. Landscapes and gardens are very popular. Meditative elements also serve this purpose.
Maintenance of acrylic glass signs
With good care, acrylic glass signs will remain as beautiful as new for years. Wiping with a damp cloth is usually sufficient to care for an acrylic glass sign. The following tips should help you if simple cleaning does not lead to the desired result.
Comparison of outdoor signs
Whether for a practice, a company or a law firm - an outside sign not only introduces the company, but also gives the first impression and should arouse interest in the company. The sign should hang outside for years and withstand the weather. What needs to be considered when selecting material, printing and attachment so that the outside sign can meet all these requirements?
Outdoor advertising tips
Outdoor advertising is intended to draw customers' attention to a business and encourage them to enter. It serves to a lesser extent to provide detailed information about the services of a company. You can read in our article what is legally applicable and what you should pay attention to.
Practice facilities: Reception area
The patient gets to know the practice for the first time at reception. You should approach the design and furnishing of the practice reception area very carefully and lovingly, so that there is a place for patients and employees to feel comfortable. Functional and ergonomic furniture, color scheme and lighting play an important role.
Practice facilities: waiting room
The waiting room is one of the practice rooms where patients usually stay the longest. On average, every German spends 27 minutes in the waiting room per visit to the doctor. A particularly relaxed atmosphere should therefore be ensured here so that the patients feel comfortable while they are waiting. With a properly organized and furnished waiting room, it succeeds.
Comparison of display panel systems
What is a display panel? A transparent display for presenting a paper document on both sides. Several display panels combine to form a functional and easy-to-use display panel system that resembles a book. The documents are well sorted, you can leaf through them and find what you need quickly. This brings order and clarity to the paper chaos.
Door signs "free-occupied" in comparison
Free-occupied signs with sliders are a practical solution for companies, medical practices and public institutions. They inform visitors whether a room is occupied or free. There is a wide range of designs for free-occupied door signs: different materials and sizes, with and without inscription, different types of installation and areas of use. In our article we clarify which variant is best in which case.
Print template for outdoor signs: requirements and tips
An outdoor sign is like a business card for the company in the outside world. In order for the sign to appear professional and of high quality, a few rules should be observed when preparing the print template . Above all, you should pay attention to the image resolution and file format.
How can textiles be printed?
Printing on textiles is very different from printing on paper, because different print media (viscose, polyester, cotton, etc.) require special inks and types of treatment. There are 5 textile printing methods : flex/flock foil transfer printing, screen printing, thermal sublimation printing, digital direct printing and digital transfer printing.
"Digital printing": Laser printing, ink printing, sublimation printing and Co.
With digital printing there is no fixed print body. The print template only exists digitally - it is created with the computer and transferred directly to the material to be printed using the printer. Laser printing, UV direct printing, inkjet printing, 3D printing and others are among modern types of digital printing.
"Through-print": screen printing and risography
With this printing process, the image areas of the printing form consist of the openings on a stencil carrier or a screen. The non-printing areas are impermeable to ink. A separate stencil is prepared for each color. The best-known examples of this type of printing are screen printing and risography.
"Flat printing": offset printing, stone printing and collotype printing
In flat printing, the printed and non-printed parts are on the same level. At the heart of planographic printing lies the principle of the chemical opposition of water and fat. Pressure points are sensitive to fat and absorb the color. Remaining areas are moistened so that they repel paint.
"Gravure printing": Pad printing, rotary printing and sheet-fed gravure printing
In addition to relief printing, gravure printing is one of the oldest printing processes. In contrast to relief printing, the image areas to be printed are not raised, but rather deepened in the printing form. Before printing, the depressions are filled with ink. Each color needs a separate printing unit.
"High pressure": letterpress, flexographic and stamp printing
Letterpress is the oldest printing process. It is so called because the elements to be printed are at a higher level than the non-printed parts. The printing elements are covered with the ink and pressed directly onto the paper . An example of this type of printing is stamp printing.
What types of printing are there?
Nowadays there are hardly any objects that cannot be printed. Whether made of paper, plastic, metal or textiles - depending on the material and purpose, different printing processes and techniques are used for printing. Each type of printing has its own characteristics as well as its advantages and disadvantages.
Exhibition walls in comparison
Exhibition walls form a basic building block of every exhibition stand. With their huge advertising space, they attract visitors and arouse interest in the company. You can read in the blog article what types of exhibition walls there are and what you should pay attention to when choosing an exhibition display.
7 tips on shield systems
The task of sign systems is not only to inform visitors. They should also underline a serious appearance with a uniform look. What should you consider when choosing a guidance system? The following tips can help.
What information must not be missing on the practice sign?
Regulations must be observed for practice signs. However, these primarily concern the external signage. Signs are intended to inform patients and not serve as advertising. The German Medical Association's model professional code of conduct specifies what, apart from the name, belongs on the outside door sign.
Legal information about prohibition signs
Whenever it comes to averting a danger through the ban, it can be assumed that there is at least an indirect regulation . This primarily applies to prohibition signs at workplaces, but trade regulations and building regulations can also contain regulations. A missing sign, such as "Do not use the elevator in the event of a fire," can result in legal consequences if people are injured.
Safety sign colors and symbols
Safety signs are used to rescue people in emergencies or to prevent accidents. Anyone who is responsible for a building in which third parties are present must use safety signs to protect them from danger. In the event of damage in particular, a lack of signage can lead to consequences.
IGeL - targeted advertising of services
The bottom line is that many doctors have less money than most patients realize. Hardly any practice today can do without the so-called IGeL services. Model professional code for doctors regulates the form in which doctors are allowed to advertise . Factual information about the offered IGeL is permissible.
How brochure stands contribute to customer loyalty
Even in the age of the Internet, the presentation of brochures is an important pillar of customer retention . Well-placed brochure stands reach your potential customers in a very natural way and motivate them to take information about your company or your product with them.
Wall mounting of signs
How professional and classy a sign looks depends not only on its design. The type of attachment also makes a decisive contribution to its effect. Therefore, pay as much attention to how the sign is attached as to how the sign is made.
Medical practice signage
When choosing the practice signs, it is helpful to enter the practice together with a complete stranger. How does he see the premises after entering the practice? Which signs are necessary so that the patient does not get lost ? Can a person who does not know the doctor's office read all the instructions well?
Which font is suitable for name tags?
With the large number of fonts that a word processing program offers, it makes sense to let your creativity run free. But only a few fonts are useful for writing on name tags . These fonts are called "sans serif", examples of which are Helvetica, Futura and Arial.
Draw more attention to information signs
You may be surprised that a sign doesn't get the attention you expected. Your visitors overlook important clues and wander through the house. This is often due to the fact that the sign is not attached in the field of view of passers-by. Flag signs can help.
No major event without people guidance systems
The importance of people guidance systems at major events can hardly be overestimated. They prevent crowds, direct queues and help prevent accidents. What types of demarcation stand are there? What is the difference between cord and band systems?
Comparison of name tags
Name badges are available in many different designs and as is well known, those who have the choice are spoiled for choice. We provide an overview of the lettering, attachment, shape and material of the name badges and tell you about the advantages and disadvantages of various solutions.
Collapsible brochure stands help to remember company events
To ensure that the effect of the company event does not quickly fade, it is essential to provide the guests with information and advertising material to take away. Collapsible brochure stands allow the brochures to be presented attractively and, thanks to the foldable frame, can be assembled and dismantled in a flash.
The right equipment for a trade fair stand
The most important thing about a trade fair stand is that all the equipment forms a unit and is tailored to your company. The minimum equipment includes exhibition walls, exhibition counter and exhibition tables. Furthermore, advertising banners and brochure displays are almost indispensable.
Choice of banner system
Banners are used for presentation and advertising at trade fairs and events. They should offer a large printing area and also be easy to remove and dismantle so that transport and storage are easy. With a product comparison , we give an overview of the advantages and disadvantages of different banner systems.
Floor stand as part of indoor signage
Information signs and notices can be presented clearly and flexibly with the information stands. A floor stand can be set up in a different place at any time. This is a great advantage when the room occupancy changes. Even if there are different ways to a room and you want to direct the flow of visitors, floor stands are the ideal solution.
Why a pavement stopper increases sales
A scientific study of consumer behavior confirms that a pavement sign placed in front of the shop is noticed by many passers-by and arouses interest in the offer. A pavement stopper is a cheap and easy way to reach a large number of potential customers without taking any action.
7 tips for a good door sign
What should you pay attention to when it comes to indoor signage? What criteria should be considered when selecting the right door signs? We give tips on the size, material, legibility, interchangeability and other important properties of a door sign.
