Exhibition walls in comparison

Friday, February 1, 2019

pop-up-messedisplay-gerade-mit-druck-89729_m.jpgExhibition walls form a basic building block of every exhibition stand. With their huge advertising space, they attract visitors and arouse interest in the company. Modern exhibition walls are light in weight, save space when dismantled and can only be set up by 1 person.

On the one hand, the variety of exhibition wall types enables the selection of an optimally fitting folding display. On the other hand - the broader the range, the more difficult it is to make a purchase decision. Here you will find an overview of what types of exhibition walls there are and what the difference is between them.

Scaffold Types

Depending on the type of framework, a distinction is made between pop-ups and tenter frames. Pop-ups (also known as folding displays or pop-up displays) are a construction with a folding lattice system, with which the trade fair display can be assembled and dismantled very quickly. It only takes about 15 minutes. The print is made on the panels or on the textile banner and is presented without a frame. Printing on the side surfaces of the folding display is also possible. Some pop-up models are supplied with a practical transport case, which quickly turns into a mobile exhibition counter.

The carcass of the clamping frame (also called exhibition wall or presentation wall) consists of aluminum tubes. The motif is usually printed on PVC panels and attached to the exhibition display with clamps. Textile banners, which are stretched over the frame using special hooks, are also very popular. The print in the stenter frame is framed with the tubes.messestand-beispiel-89729_m.jpg

Extend modular pop-up

The exhibition walls can be modular or holistic.

Holistic means that the folding display has an unchanged size that cannot be enlarged or reduced. So are the tenter frames and some models of the pop-ups.

The advantage of the modular pop-up is obvious: The required number of modules are connected to each other as required and used in the trade fair presentation. It is also possible to set up a square booth.

Forms of the exhibition walls

Depending on the shape, a distinction is made between straight, curved (or arched) and snake-shaped exhibition walls, and the term "panorama" is often heard.

The straight pop-ups are classics among exhibition walls. They are suitable for almost any print motif and convince with clear lines.

The curved pop-ups have a particularly elegant look and attract the attention of prospective customers. Tip: you can form an impressive semicircle with 2 convex pop-ups placed next to each other. This form is similar to a spacious panorama exhibition wall.

Snake- shaped S-shaped trade fair displays are very attractive. They score with perfect symmetry and offer a huge advertising space with their double-sided graphic panels.

When choosing the shape of the exhibition wall, you should think about which shape can be combined with the desired print motif in the most impressive way. As well as what impression you want to make at the fair - more classic or modern.mobiler-messestand-gebogen-89728_m.jpg

Print exhibition wall

Trade fair displays are not cheap, but fortunately you can only buy them once and then print them differently as required. High-quality fabrics and top-quality constructions ensure long-term use. The carcass can be reused for the next advertising or trade fair appearance and just replace the print. The print can be made on pop-up film, photo paper or textile banners.

When the exhibition wall is covered with the panels, the printing is done on Blackout Display Film or photo paper . The film or photo paper is provided with a scratch-resistant protective laminate and pulled onto the panels. Such print is opaque.

The textile banner print is only suitable for indoor use. If you want to illuminate your pop-up from the inside with LED spotlights, backlit printing is the right choice. This textile material has a white coating on the back and is not opaque. If the graphic is to be illuminated from above, it is better to use Dekotex material for the banner print.

The blackout textile material with a black back, on the other hand, is intended for opaque printing. Especially if the exhibition wall is set up in front of the window, for example, we recommend using the opaque and opaque print carrier so that no shadows from the inner carcass impair the legibility of the message.

Both the pop-ups and the stenter frames can be printed on one or both sides . "All around" printing is also possible.

Attachment of the lettering to the exhibition wall

The printed panels are usually attached to the pop-up exhibition wall with magnetic tape and magnetic rails . The panel is held in the clamping frame by means of the clamps .

The type of textile banner attachment depends on the construction of the exhibition wall:
- Many options are offered for the pop-up. Velcro is very popular and easy to use.
- The zipper is used for a kind of cover that is pulled onto the frame of the pop-up and closed.
- If the exhibition wall has keder rails for attaching the banner, flat keders are sewn into the banner and then inserted into the keder rails.
- The textile banner is stretched on the stretcher frame by means of hooks through corresponding holes on the edge of the banner.

Conclusion

We particularly recommend modular exhibition displays that can be used flexibly and expanded as required. Exhibition walls can be illuminated from the inside or from above, but you should definitely pay attention to the choice of printing material so that no shadow from the inner carcass impairs the legibility of the lettering. Combined with a trade fair counter and a brochure stand, the trade fair wall becomes an attractive and professional trade fair stand.
Related links:
Exhibition walls in the online shop Blog article: How to print textiles? Blog article: The right equipment for a trade fair stand Blog article: Personalize your trade fair appearance Blog article: Choice of banner system