When taking part in trade fairs and events, the first impression is crucial. The correct labeling of roll-ups, banners and mobile displays can make the difference between an average and an unforgettable appearance. In this article we will introduce you to creative and effective labeling ideas that are guaranteed to attract attention.
Customer routes are an optimal basis for guiding customers in the store to where they can find exactly what they want or what they didn't know they needed. There are different customer journeys that you can implement in your store. We have put together five successful customer journeys, which you can use to describe which form suits your retail business.
Name badges are indispensable in many areas of business life. They make it easier to get to know employees, promote communication and leave a professional impression. But did you know that name tags can be more than just a practical tool? With name badges that bear your logo you can present your identity in style and leave a lasting impression on customers, business partners and employees.
When it comes to planning outdoor events, exhibition tents are one of the best options. These practical and versatile tents not only offer protection from the elements, but also serve as an attractive stage for your products and services. In this article, you'll discover the many benefits of trade show tents and how they can take your events to the next level.
Congress, trade fair or other large event. Many companies at their stands. Even more people. What helps to orient oneself in this crowd and to find a suitable conversation partner? One little thing that can't be overlooked - name tags . It will soon become clear who is exhibiting at the trade fair and who is just a visitor, and you already feel safer and more comfortable.
In the long term, trade fairs are indispensable for Germany as a business location. Virtual presentations cannot replace real trade fairs in the long run. But the events will change in the future, because there is currently no end in sight to the corona pandemic. The trend is towards compact real trade fairs with digital supplements.
In order to stand out from the huge number of business cards at events, trade fairs etc. and to make a good impression on business contacts, you should design your business cards as memorable as possible. There are numerous finishing processes for this - color cutting, embossing foil printing, letterpress, etc
Haptic advertising media are still indispensable in marketing. Promotional items with ecological aspects are playing an increasingly important role in corporate communication. More and more companies rely on sustainable customer gifts for their advertising campaigns.
Can an employer oblige its employees to wear name tags ? The business owner often has a legitimate interest in his customers knowing who they are talking to. Employees often prefer to avoid it because of the potential impact on their personal lives. But what does the legislature say on the subject?
Well-designed name tags are part of the corporate identity and have a great impact both internally and externally. They are a kind of business card for the company and also show the appreciation you have for your employees.
Anyone who visits trade fairs and performance shows sometimes has the impression of moving around at a fire brigade exhibition. Almost every booth is shown in red . Some exhibitors even make the mistake of using different shades of red.
Take the time to think about your trade fair appearance . Remember, you are a host. You receive your customers at the trade fair. Put yourself in the role of the host right from the planning stage.
Exhibition walls form a basic building block of every exhibition stand. With their huge advertising space, they attract visitors and arouse interest in the company. You can read in the blog article what types of exhibition walls there are and what you should pay attention to when choosing an exhibition display.
The most important thing about a trade fair stand is that all the equipment forms a unit and is tailored to your company. The minimum equipment includes exhibition walls, exhibition counter and exhibition tables. Furthermore, advertising banners and brochure displays are almost indispensable.
Banners are used for presentation and advertising at trade fairs and events. They should offer a large printing area and also be easy to remove and dismantle so that transport and storage are easy. With a product comparison , we give an overview of the advantages and disadvantages of different banner systems.
